"We’re a one-of-a-kind social enterprise out to help you change lives with your everyday choices."
Our story wouldn’t have its start without WE Charity, our partner that shares our mission to make the world a better place. In 2009, Craig and Marc Kielburger, along with Roxanne Joyal, founded ME to WE to support WE Charity’s efforts, and to provide people in WE Villages partner communities a sustainable source of income. ME to WE donates half its net profit to support WE Charity, while the other half is reinvested to grow the mission of the social enterprise. In the last 5 years, it has donated, on average over 90% of its yearly profits to WE Charity, which has resulted in $20 million (cash and in-kind) donated to date. ME to WE Artisans was created in 2010, to connect women in Kenya’s Maasai Mara to a wider market and a fair wage for their beautiful, traditional beadwork. Nearly a decade later, we now work with over 1,800 extraordinary makers in Kenya and Ecuador, from artisans to leatherworkers and cacao farmers, who we’re honored to call not just partners, but friends—skilled entrepreneurs who are leading their families and communities to a bright future. Each ME to WE product gives back to these same families and communities in one of five ways—helping provide education, clean water, health care, food security and financial opportunity. When you give a ME to WE gift, you’re part of something so much bigger than a simple gesture. You’re part of a sustainable cycle of good. And through our Track Your Impact promise, you get to see where and how you changed lives, with stories about the people and places behind every purchase.